2.6×
Total phytonutrients
Highest regenerative variety vs store-bought average (µg/100 g).
Regenerative Potato Harvest
Meet The First Pasture-Grown Potato
- Planted in regeneratively grazed pastures
- Grown in soil rested 3+ years before planting
- Independently tested for superior nutrient density
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INTRODUCING
Regenerative Potato Harvest — 5 lb Box
15 meal portions
✓ Free shipping included
✓ Limited Supply
$24.99
$35.00
Keep Learning
THE PROBLEM
What Most People Don’t Know About Grocery Store Potatoes
Conventional potato production often depends on intensive chemical programs and soil-disturbing practices most shoppers never see.
Up to 10+ Fungicide Applications Per Season
Due to soil degradation, conventional potatoes are highly disease-prone, making them one of the most chemically treated vegetables.¹²³ 1 2 3
Most Soil-Degrading Vegetable Crop
Conventional potato fields are repeatedly tilled and flipped at harvest, breaking down soil structure and microbial life year after year.
Sprayed After Harvest — Not Just in the Field
Conventional potatoes aren’t just sprayed in the field, most are treated again after harvest with chemical sprout inhibitors. 4 5 6
1. USDA National Agricultural Statistics Service (NASS). Agricultural Chemical Use Program: Potatoes (2019 Summary).
https://www.nass.usda.gov/Surveys/Guide_to_NASS_Surveys/Chemical_Use/
2. Michigan State University Extension. “Late Blight Control on Potatoes.”
https://www.canr.msu.edu/resources/late-blight-control-on-potatoes
3. University of Idaho Extension. “Potato Late Blight Management Guide.”
https://www.extension.uidaho.edu/
4. U.S. Environmental Protection Agency (EPA). Chlorpropham (CIPC) – Registration Review and Tolerance Revocation (2020–2022).
https://www.epa.gov/ingredients-used-pesticide-products/chlorpropham
5. European Commission. Commission Implementing Regulation (EU) 2019/989. Official Journal of the European Union, 2019.
6. University of Idaho Extension. “Potato Storage and Sprout Control.” Describes commercial sprout inhibitor practices in stored potatoes.
THE SOLUTION
What Happens When You Grow Potatoes the Right Way
Zero Chemicals
Grown without synthetic fungicides or conventional spraying. Just resilient plants supported by biologically rich soil.
Soil is Regenerated
Our potato ground rests for 3–4 years between harvests, rebuilding structure, biology, and fertility. During that time, cattle graze the fields— naturally accelerating organic matter and soil regeneration.
No Post-Harvest Chemicals
Stored without chemical sprout suppressants—only a light misting of natural clove oil to keep potatoes fresh.
SCIENCE-BACKED
Up to 2.6× more phytonutrients than store-bought potatoes.
Independently tested across multiple potato varieties using LC/MS–MS at the Center for Human Nutrition Studies.
Note: Results vary by variety (that’s expected). We’re highlighting the clearest, most meaningful signal: phytonutrients.
Up to 5×
Anthocyanins
Naturally occurring pigments linked to antioxidant and anti-inflammatory activity.
Multiple
Varieties above average
Several regenerative varieties exceeded grocery store averages in key phytonutrient classes.
Phytonutrients are bioactive compounds plants produce to protect themselves from stress, pests, and disease. These same compounds are increasingly studied for their role in antioxidant activity, inflammation balance, and metabolic signaling in humans. When soil biology improves, plants often invest more energy into these protective compounds—something conventional nutrition labels rarely show.
What didn’t stand out—and why that’s expected
Minerals and macronutrients (like potassium, carbs, and calories) were broadly similar between regenerative and store-bought potatoes. That’s normal. Mineral content is heavily influenced by soil type and fertilization—not farming philosophy alone. Phytonutrients, however, are plant-produced compounds that respond strongly to soil biology, stress resilience, and regenerative growing systems. We’re sharing this because transparency matters.
Plant color is a clue. Deeper color often signals higher phytonutrient density—especially in purple varieties where anthocyanins drive the pigment.
✓ DOWNLOAD REPORT (PDF)
View the full Utah State University lab report. All results shown above are summarized from independent laboratory testing.
THE FLAVOR CHAPTER
Experience the flavor of the harvest.
When soil is alive, flavor follows. These potatoes cook up creamy, crispy, and rich — the kind of taste that connects you back to the land itself.
Buttery & Earthy
Rich, smooth flavor straight from living soil.
Crisp to Perfection
Golden edges, creamy centers — every time.
Sweet, Nutty Aroma
The scent alone feels like home cooking.
FROM FIELD TO FORK
Farm-fresh recipe inspirations.
Simple ingredients. Real flavor. These are the kinds of recipes that make the whole kitchen smell like harvest season.
MEET THE FARM FAMILY
Meet the Masser Family.
Behind every box is a real family and a real field. The Massers raise these regenerative potatoes with a simple goal: grow food the right way—so it tastes better, nourishes more, and supports the land for the next generation.
Soil-first practices that build biology and resilience season after season.
8th‑generation farm The Masser family has been growing potatoes for over 200 years — carrying forward a legacy rooted in stewardship and soil.
Freshness without chemical inhibitors—kept sprout-free with clove oil.
Regenerative Potato Harvest — FAQs
Yes. Our potatoes are grown on land that is certified organic—but we go beyond organic standards. For three years prior to planting potatoes, the fields are planted in cover crops and perennials and grazed by cattle to restore soil biology and fertility.
Potatoes are planted only after three years of pasture rest and cattle grazing. The cattle naturally fertilize the soil, improve structure, and stimulate microbial life. This restorative period builds deep soil health before a single potato is planted. It’s slower. It’s more work. And it creates better flavor.
Fertility comes from:
• Cattle manure
• Compost
• Cover crops
We do not rely on synthetic fertilizers. The goal is living soil, not chemical feeding.
• Cattle manure
• Compost
• Cover crops
We do not rely on synthetic fertilizers. The goal is living soil, not chemical feeding.
Weeds are managed through:
• Tine weeding
• Mechanical cultivation
No herbicides are used. It takes more labor, but it protects soil life and long-term field health.
• Tine weeding
• Mechanical cultivation
No herbicides are used. It takes more labor, but it protects soil life and long-term field health.
We use a biological approach. Fields are intercropped with flowering plants like buckwheat and field peas. These attract beneficial insects that prey on pests naturally. We also focus on growing nutrient-dense plants (high brix, balanced nitrogen), which are naturally more resilient. There are organic-approved pesticides available, but we’ve only needed them once in five years—and only during extreme weather imbalances.
We focus on plant health first. Natural inputs like fish extracts and epsom salt are used to strengthen plant resilience and support natural resistance. Healthy soil grows stronger plants. Stronger plants resist disease.
No. Our potato vines are mowed before harvest. They are never sprayed with chemical desiccants.
No synthetic sprout inhibitors are used. Sprouting is controlled through proper temperature management and, when needed, clove oil—which you may occasionally smell on the potatoes. Clove oil is a natural storage aid and safe for use.
Potatoes are a living food. Without synthetic inhibitors, they may naturally sprout over time, especially if stored in warmer conditions. Sprouting does not affect safety or quality. Simply trim the sprouts before cooking.
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